Hefring Marine - Reykjavík, Iceland

Hefring Marine is an Icelandic deep-tech marine startup that uses data, AI/ML, and IoT to create the Intelligent Marine Assistance System (IMAS). This cutting-edge on-board AI offers real-time navigation guidance to boat and vessel operators, helping them to save fuel, reduce carbon emissions, and increase safety. With the IMAS, operators are able to benefit from improved situational awareness and fewer risks, leading to a potential fuel savings of up to 25%, and a reduction of up to 70% in wave slamming impacts, for a much safer and more comfortable ride.